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Trend Forum
Get ready to be inspired by topics in the Trend Forum; exciting presentations by experts on all topics that are currently occupying the industry such as Online Marketing Strategy for Baby Product, How Does the BCG Model Trend Create Sustainability for the Toy Business? Business Opportunities of Mother and Baby Products After COVID (Market Insight), Children are Making Their Parents More Organic and Eco-Friendly. Brands are Noticing!
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What Kind of Baby Car Seat Serves Thailand Legal Requirement and Safety Standard?
This forum presents the strategies for baby products marketing. Here, marketers and retailers can discuss the best ways to reach out to parents and caregivers, discover new trends in the industry, and explore creative ways to build a customer base. We'll also discuss how to capitalize on existing customer relationships and leverage customer feedback to inform product and marketing decisions. We'll also share tips on how to use digital tools and social media to reach new customers. Finally, we'll exchange ideas on how to make your products stand out in a crowded market.
Time: 13.00 - 14.00 hrs.
Speaker: 1. ADISAK PLITPONKARNPIM, MD, MPH Director, National Institute for Child and Family Development (NICFD), Mahidol University 2. Kittipot Buranabunwong Managing Director Glowy Star Co., Ltd. 3. THAIDUMRONG MARKETING COMPANY LIMITED 4. Pacific Point Co., Ltd.
Business Opportunities of Mother and Baby Products After COVID (Market Insight)
The Covid pandemic has had a major impact on the mother and baby products market. With more people staying at home and many new parents coming into the market, there are new opportunities for businesses to capitalize on. This forum is for discussing the potential business opportunities for mother and baby products after the pandemic. Topics for discussion may include trends in the market, consumer behaviour, product innovation, and emerging markets. Especially, toy market in Thailand and Asia.
Time: 14.00 - 15.00 hrs.
Speaker: 1. Mrs. Uraiwan Bunnag, the Prime Minister of Thai Toy And Children Product Trade Association 2. Matteo Vezzosi Executive Director, Asia Toy and Play Association 3. Sharon Wong, Founder & CEO, Motherswork Founding member, MITAS
Baby Products Marketing Strategy
This forum is good for parents, caregivers, and industry professionals to understand more of the Thailand's legal requirements and safety standards for baby car seats. This forum provides a platform for exchanging ideas and best practices, discussing current laws and regulations, and finding resources for car seat safety in Thailand.
Time: 15.00 - 16.00 hrs.
Speaker: 1.Mr. Thannithi Apichaichotrat, Co-Founder Small World for Kids Co., Ltd. & Board of Marketing Association of Thailand 2.Nitinan Assavathorn, THE PARENTINC CLUSTER COUNTRY MANAGER - THAILAND (THEASIANPARENT)
Thursday, 6 April 2023
Golden Opportunities for Childhood Development and Capacity Building of Pre-School Child Centers
Welcome to the Golden Opportunities for Childhood Development and Capacity Building of Pre-school Child Centers Forum! This forum is dedicated to exploring the ways in which pre-school child centers can provide opportunities for early childhood development and capacity building. How to create a supportive and stimulating learning environment for early childhood development.
Time: 13.00 - 14.00 hrs.
Speaker: Assoc.Prof.Dr. Tavida Kamolvej, Deputy Governor of Bangkok
New Food Innovation Helping Children Love Appetite
Welcome to the New Food Innovation Helping Children Love Appetite Forum! Here, we provide a space for parents, caregivers, and nutrition professionals to discuss and explore innovative strategies for helping children to enjoy healthy food. Whether you’re looking for ideas to help picky eaters, or you’re looking for creative recipes to try, this forum is the place to be. We also welcome discussions around food allergies and other dietary restrictions, as well as the latest research and news related to nutrition and children’s health.
Time: 14.00 - 15.00 hrs.
Speaker: 1. Assoc.Prof.Suwimol Sapwarobol, Nutrition and Dietetics Program, Chair, Faculty of Allied Health Sciences, Chulalongkorn University 2. Mrs.Anong Paijitprapapon President of National Food Institute
Inspired by Science: How to Organize Science Activities for Young Kids
Welcome to the Science Activities for Young Kids forum! This is a place to discuss ideas, activities, and experiments that can be used to teach young children about science. Whether you are a teacher, parent, or just a fan of science, we invite you to join us in discussing ways to engage and educate young minds with science. Share your experiences, ask questions, offer advice, and connect with others who are passionate about teaching children the wonders of science.
Time: 15.00 - 16.00 hrs.
Speaker: 1. Dr. Ganigar Chen, Vice President National Science Museum Thailand 2. Teerawat Prakobphon, Assistant Professor King Mongkut's Institute of Technology Ladkrabang 3. Dr. Peeranut Kanhadilok, Director of National Centre of Public Awareness of Science National Science Museum Thailand
Friday, 7 April 2023
Online Marketing Strategy for Baby Product
The goal of an online marketing strategy for baby products is to create an effective plan to reach potential customers and drive sales. This Forum will recommend a variety of online channels, such as social media, email marketing, and online advertising. The strategy should also focus on building relationships with customers, engaging with them through content and providing excellent customer service. Additionally, the strategy of analyzing customer data to better understand target audiences and how best to reach them. Finally, the strategy to focus on developing a comprehensive plan to track and measure success.
Time: 11.00 - 12.00 hrs.
Speaker: 1. Khajorn Chiaranaipanich : Executive Editor in Chief ,THE ZERO PUBLISHING COMPANY LIMITED
How Does the BCG Model Trend Create Sustainability for the Toy Business?
The Bio- Circular-Green Economy Model trend encourages businesses to use more sustainable materials, reduce waste, and use renewable resources in the production of their products. This forum presents how to create sustainability for the toy business and practices circular economy principles, such as designing for longevity, repairing and reusing parts, and recycling used toys, which can help reduce the environmental impact of the toy business. Come to join the Forum to learn more the Model and get to know from the speaker experiences.
Time: 13.00 - 14.00 hrs.
Speaker: 1. Nilobon Kijkrailas Senior Brand and Marketing Communication Manager, Plan Creations Co., Ltd.
Moderator: 1. M.R. Sudhipanee Yukol , Director of Marketing Association of Thailand
Children are Making Their Parents More Organic and Eco-Friendly. Brands are Noticing!!
This forum is discussing ways in which parents become more interest in organic and eco-friendly, as well as how brands are responding to this trend. We will discuss what eco-friendly products are available, tips and tricks for leading an eco-friendly lifestyle, and how brands are adapting to this new trend. We also welcome any questions and comments about organic and eco-friendly parenting.
Time: 14.00 - 15.00 hrs.
Speaker: 1. Ms. Yapatr Sanpawat ,Managing Director Hoyo Unite group Limited Company 2. Pongpiti Sripolpaew , Director Boonchuay Industrial 3. Natenapit Rungtanakiat , Managing Director ,Lamoon Baby Co.,Ltd 4. Wanliya kanjanapongket, D.V.M Doctor of Veterinary Medicine 5. Ms. Jariyaporn Wongsawad- Owner/Influencer/Blogger of www.thelovelyair.com/motherandcare/mifold
What Kind of Baby Products That Need the FDA/ TISI?
This forum is intended to discuss baby products that require FDA or TISI certifications in order to enhance business trust and selling. Topics may include the importance of having such certifications, the process of obtaining them, and how to ensure that products are compliant with industry standards.
Time: 15.00 - 16.00 hrs.
Speaker: 1. Miss patcharaporn tumrongkitcharoen, pharmacist, Professional Level, Food division 2. Mr. Anurak Chaiwichien ,Chief of Certification Division Group 6